Group of people inside a retail store, some are shopping, others are chatting, and a few are working at the checkout counter. Shelves with various items and t-shirts are visible in the background.
A woman with blonde hair wearing a black turtleneck taking a photo with a yellow camera on a city street.
A person wearing a gray beanie and black t-shirt holds a swatch of fabric or material in a cluttered workspace with multiple computer monitors, office supplies, and miscellaneous items.
A man with long, wavy hair and a beard smiling in front of a camera shop display.

In the heart of Melbourne's CBD, FilmNeverDie is carving out a space for those who believe film photography is far from dead. Gary, the owner, has built more than just a store, alongside a collective of like-minded photographers, he's created a community hub dedicated to keeping analogue alive. Their mission is simple: get as many people shooting film as possible, and make sure the craft never dies out.

Two men smiling and posing together indoors at night. One man is wearing a black hoodie, a red and white cap, and carrying a colorful tote bag. The other man is wearing a black shirt and a gray cap. They have their arms around each other and are giving thumbs up.
Group of diverse people gathered indoors for a photo, some smiling, with artwork on the walls and a camera on a tripod in the background.
A man wearing a white cap, glasses, and a gray sweater is working with tools at a workspace with a computer and office supplies.

“Nana — the camera that brings back the simple joy of shooting film”